ITC Limited has turned teacher to about 10 lakh farmers in states like Madhya Pradesh, Rajasthan, Maharashtra and Uttar Pradesh.

Senior scientists from the National Research Centre for Soyabean (Indore) and University of Pant Nagar, as well as post-graduates from other agriculture universities, have been roped in by the company to supervise and demonstrate best agricultural practices to farmers.

The programme will cover all stages from pre-sowing till harvesting under its ‘choupal pradarshan khet’ scheme.

The company is also planning to procure 1 lakh plots of an acre each under the scheme. The move is expected to provide a huge boost to the agriculture sector in the country.