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'Water Positive' four years in a row



In India, water is a very precious resource with the country accounting for 18% of the world’s population and only 4% of global fresh water resources. India’s vision of achieving over 10% GDP growth and becoming the global manufacturing hub will strain its already scarce water resources, making it incumbent upon individuals and corporations to use this precious resource with utmost care and responsibility.

ITC’s sustainability objective focuses on:

• Conservation, Audit and Benchmarking – to achieve the lowest specific water consumption (water used per unit of production)

• Zero water discharge – treating and recycling all the waste water, thereby not only reducing fresh water intake but also preventing pollution of fresh water resources

• Creating a positive footprint – through rainwater harvesting, both at the Company’s premises and through external watershed development projects.

ITC’s total fresh water intake of 25.58 million kilolitres (KL) during 2005-06 is slightly higher than the previous year’s (24.98 million KL), despite a significant growth in all its businesses.

The three Paperboards and Specialty Paper units at Bhadrachalam, Tribeni and Kovai together account for 91.9% of the total fresh water intake by ITC. Implementing water audit recommendations, deploying advanced technology, increasing awareness and improving resource management have enabled these three units to reduce specific water consumption by 13%, 2% and 18%, respectively.

Similarly, ITC’s Cigarette factories reduced fresh water intake by 6%, Leaf Processing Plants by 19%, Packaging & Printing factories by 16% and Hotels by 2% – despite significant growth in volumes.

Image of graph displaying specific water consumption:Bhadrachalam Paperboards unit and Tribeni unit in KL/Gross Ton

Zero Water Discharge: Closing the water loop in a factory or hotel not only results in minimum fresh water usage, it also prevents pollution of the environment, including fresh water sources. The Cigarette factories at Bengaluru & Saharanpur, Leaf Processing Plants at Anaparti & Chirala, Packaging & Printing unit near Chennai, Research Centres at Bengaluru & Rajahmundry, Paperboards unit at Bollarum, ITC Green Centre at Gurgaon, ITC Sonar Bangla & WelcomHotel Rajputana Palace recycled all their treated effluents. The recycled water was used mostly for flushing toilets, cooling towers and gardening.

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