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Fiama Di Wills presents 'Fabulous Hair'
29 Sep 2012

A one-of-its-kind Hair Show by Fiama Di Wills in association with Cosmopolitan & Harper's Bazaar

Fiama Di Wills, ITC's leading personal care brand is committed to creating innovative products and engaging brand experiences. In line with this brand philosophy, Fiama Di Wills presents an exclusive by-invitation only, specially designed Hair Show that unveils the 6 biggest trends of this season in association with Cosmopolitan and Harper's Bazaar India. The unique show introduces the luxurious brand feel of Fiama Di Wills and encourages women to flaunt fabulous and healthy hair.

Fiama Di Wills is proud to unveil 'Fabulous Hair', ringing in styles that every new season brings! Fiama Di Wills Hair Expert & celebrity hair stylist, Sapna Bhavnani presents an exciting afternoon that unveils 6 of the most stunning hair looks and biggest trends this season. The Sleek Sophisticated, the Neo Bohemian, Old Hollywood, the Forever Fringe, the Embellished Updo and the Sex-kitten braid will adorn the Fiama Di Wills Fabulous Hair Stage designed by Sapna.

In Delhi, Ranna Gill, designer par excellence; Ambika Anand, celebrated host & Lifestyle TV anchor; and Vidushi Mehra, theatre artist, will portray these varied looks and walk the ramp as showstoppers.

Nilanjan Mukherjee, Head of Marketing, Personal Care Products Business, ITC Limited said, "Fiama Di Wills Fabulous Hair is an exquisite show that offers not only an engaging brand experience but also reiterates the importance of healthy and youthful hair. We are pleased to associate with Cosmopolitan, Harper's Bazaar India and collaborate with Sapna Bhavnani to present Fiama Di Wills' first Hair Show! This is a perfect fit and an obvious platform to introduce Fiama Di Wills' luxurious feel to the well heeled and discerning Indian woman."

"These hair trends have been created specially by the Fiama Di Wills Hair Experts," explains celebrated stylist Sapna Bhavnani. "I am pleased to be a part of the Fabulous Hair endeavor with Fiama Di Wills and like the brand, love to innovate and inspire. This show is all about the luxurious feel of healthy hair that can be worn in any manner"

Fiama Di Wills Fabulous Hair is a journey that indulges one's innate sense of style and beauty and reiterates that healthy hair is integral to a youthful you!

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