- 5 Year Multi-Million Euro Contract for CRM Implementation -
ITC Infotech, one of the fastest growing Indian IT services providers, today announced that it has signed a framework agreement with Finnair for outsourcing of significant projects to be delivered in an onsite-offshore mode. Under the agreement, ITC Infotech will implement the frequent flyer loyalty program and Marketing & Promotions applications at Finnair. This will be followed by support & maintenance services for these applications for a 5-year period. This engagement showcases cutting edge CRM technologies delivering the Loyalty program for Finnair. ITC Infotech’s CRM expertise coupled with its focus on the Airline & travel segment helped it clinch the deal in the face of stiff competition from other offshore IT services providers.
The contract envisages a significant and growing business volume across several years to support not just the CRM systems but also other application areas, as the Airline continues expanding its network. The contract was signed in Helsinki. Finnair is a leading European Airline and a member of several strategic airline community alliances. Finnair chose ITC Infotech as long-term strategic sourcing partner due to its commitment and investment in the Airlines & Travel domain. The multi million Euro Finnair account reflects ITC Infotech's aggressive growth plans for Europe. ITC Infotech is one of the fastest growing Indian IT companies in UK with an increasing presence in other parts of the continent.
Hardeep Garewal, CEO of ITC Infotech UK, speaking about the Finnair deal said, “Finnair did a rigorous evaluation of our capabilities and ability to take on an area as strategic as the loyalty program for the airline. The key factors which led them to decide on ITC Infotech as a strategic sourcing partner were our business model flexibility, quality & depth of expertise of our people, excellent client references and above all, the mature organizational processes including corporate governance that a group like ITC brings to the IT Services business.’’
Tom Kallstron, Vice President – eBusiness Development, Commercial Division at Finnair added, “ITC Infotech will give us the flexibility and resources that we were looking for. With ITC Infotech as a business partner, we will have the possibility to be more innovative, to offer new competitive services to our customers. As far as the new CRM system is concerned we will be able to respond much quicker to customers’ demand.”