#DidYouKnow ITC has been exporting coffee beans to the Europe, Gulf countries, Australia & Canada for more than 25 years!
With long standing relationship with coffee growers, traders and curers, ITC has earned a respected name in the coffee trade. As one of the top exporters of coffee beans from India, today we are proud to announce that with ITC's support, Coffee estates in Coorg in Karnataka have attained the global RFA certification.
Aiming to go beyond crop and environment, ITC's coffee operations put in place multiple interventions covering the entire value chain. With ITC's guidance, growers today cultivate coffee in a way which conserve ecosystems, protect biodiversity and waterways, conserve forests, reduce agrochemical use, and safeguard the well-being of workers and local communities. This has helped the Coorg growers obtain the global RFA certification.
Rainforest Alliance Certifiedtm farms are audited regularly to verify that farmers are compliant to the standard's comprehensive requirements, which require continual improvement on the journey to sustainable agriculture. The Standard is built on the important principles of sustainable farming, which includes Biodiversity conservation, Improved livelihoods and human well-being, Natural resource conservation etc. The Rainforest Alliance certification benefits communities, forests, and wildlife.
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