Sunfeast Yippee! one of the most popular instant noodle brands in India, has roped Mahendra Singh Dhoni in as its brand ambassador. With this partnership, the brand aims to further propagate its offering of long and non-sticky noodles, across all age groups. Excited about the innings with Sunfeast YiPPee! MS Dhoni commented "Sunfeast YiPPee! has always been innovative and their offering of long and non-sticky noodles strikes the right chord with every noodle lover. It's thrilling to be a part of the YiPPee! family and I am certain of having a long innings with them"