The future of food begins with the health of a single plant.

ITC is the first company in India to receive the global FSA (Farm Sustainability Assessment) 3.0 Silver benchmark in wheat & paddy.

Meet Rajendra Singh Thakur

A farmer who chose to adapt, not give up.

Meet Dwarka Lal Nagar, a climate-smart farmer from Kota, Rajasthan.

Drawing on decades of close work with Indian farmers, ITC has designed practical solutions through its Climate Smart Agriculture (CSA) Programme to help farmers reduce climate risks and build resilience.

As part of the Climate Smart Agriculture Programme, ITC is working to transform villages in its core agri catchments into Climate Smart Villages. 

ITC salutes the farmers of India. For decades, we have been proud to walk hand in hand with them, as partners in progress-supporting, enabling, and standing alongside them through every season.

Women have played a transformative role in shaping a more inclusive and sustainable future. Across rural India, they are stepping forward as leaders and change-makers through ITC’s integrated rural development initiatives.

Not long ago, Vimla Malvi from Molga village in Sehore, Madhya Pradesh, walked long distances under the harsh sun, carrying pots of water on her head - leaving her exhausted and with little time for anything else.