The Company's sustainability strategy aims at creating significant value for the nation through superior 'Triple Bottom Line' performance that builds and enriches the country's economic, environmental and social capital. The sustainability strategy is premised on the belief that the transformational capacity of business can be very effectively leveraged to create significant societal value through a spirit of innovation and enterprise. The Company has adopted a comprehensive set of sustainability policies that are being implemented across the Organisation in pursuit of its 'Triple Bottom Line' agenda. These policies are aimed at strengthening the mechanisms of engagement with key stakeholders, identification of material sustainability issues and progressively monitoring and mitigating the impacts along the value chain of each Business.
ITC is driven by its inspiration to be an exemplary Indian enterprise serving larger national priorities. The Company's relentless efforts to pursue extreme competitiveness, make societal value creation the core of its business strategy, invest in game-changing research and development and science-led innovations as well as state-of-the-art infrastructure contribute in making the future even more sustainable and profitable. This super-ordinate vision has spurred innovative strategies to address some of the most challenging societal issues including widespread poverty, unemployment and environmental degradation.
With Sustainability at the heart of the Company's corporate strategy, it aims to create growing value for the Indian society through its 'Triple Bottom Line' approach strategy that builds and enriches the country's economic, environmental and social capital.