ITC's credo of 'Nation First: Sab Saath Badhein' captures an abiding ambition - to build a competitive enterprise that contributes in equal measure to people, planet and profit. It is our mission to ensure that we make a meaningful contribution to India by creating an agile, future-ready, climate positive and inclusive enterprise, by replenishing environmental resources we use and by supporting large-scale sustainable livelihoods.
This new film tells the story of ITC's journey so far, its businesses, brands and sustainability initiatives, and reveals the company's vision for tomorrow. Watch now.
