We're elated! Classmate by ITC won a Silver award in the Education category for their pioneering work on Classmateshop.com at the Brand Disruption Awards 2022!
For us, the award is a recognition of the innovation we constantly drive at ITC - to meet shifting consumer needs, to present quality products and to add value to buyers' experiences. The interactive Classmateshop.com platform has accomplished just this, transforming the way a notebook is purchased and used.
On the website, a consumer can go on their personalized buying journey and design unique, artistic notebooks that provide maximum utility and a custom aesthetic, right from the number of pages, size, binding type and cover. All of this happens on a single digital destination, delighting consumers by making them active participants in the making of their chosen product.
The Brand Disruption Awards 2022 is a venture by the Economic Times, and felicitates trailblazers across industries for creating a lasting impact through their vision and innovation.