Leveraging Technology in Farming ft S Sivakumar

December 28, 2021

Mr Sivakumar S, Group Head, Agri and IT Businesses, ITC, in a recent conversation with senior journalist Vivan Fernandes, talks about how technology is transforming the agri sector and increasing farm productivity.

Mr Sivakumar is a thought leader in the agri space, and was the ideator of the revolutionary ITC e-Choupal, the rural digital network that has helped empower 4 million Indian farmers. He remains at the helm of ITC's work in agriculture, and is closely involved with the ITC MAARS superapp, designed to aid farmers with a set of phygital interventions.

You can listen to this @CII podcast to know more about agri in India today, and how ITC is envisioning the next horizon of Indian agriculture.

Mr. Sivakumar S talks about the technology used in farming
ITC Brands