On Earth Day, A Look At How ITC Is Investing In The Planet

April 22, 2022

On Earth Day 2022, a clarion call is ringing across the world: "Invest In Our Planet". It is time to put planet first, to make sustainability a priority, to do our part to heal the earth. We are celebrating Earth Day at a time when the threats emerging from climate change have taken on the proportions of a risk multiplier, heavily burdening existing environmental and ecosystem challenges we have inherited. Already, natural resources are depleting, and there is severe stress on the water, forests and biodiversity left.

There is time yet to restore nature, if we unite in this collective endeavour. The time is now.

We, at ITC, have adopted a low-carbon growth strategy and designed extensive decarbonisation programmes across our value chains. Measures include increasing the share of renewable energy in its overall energy mix, reducing specific energy consumption, constructing green buildings, greening logistics and optimising 'distance-to-market'. We actively promote regenerative agriculture practices in key agri catchments. This multi-pronged approach also focuses on sequestering more carbon than emitted and climate proofing operations, enabling a rapid transition to a net zero economy.

With a long and enduring partnership with rural communities across India, we are working towards buidling climate resilience and sustainable livelihoods. Presenting some glimpses of our work this Earth Day.

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